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Schedule of Events


Saturday, February 25

5:00 pm–7:00 pm Early Arrival Networking Reception

Sunday, February 26

Noon – 4:00 pm Board of Directors Meeting (Invitation Only)
3:00 pm–5:00 pm Registration
5:30 pm–6:00 pm New Member & First Timer Reception
6:00 pm–8:30 pm Welcome Networking Reception
Join your SMART colleagues for a special evening of networking and celebration at the beautiful Grass pool venue that affords spectacular views of Downtown Dubai.

Monday, February 27

8:00 am–Noon Registration
9:00 am–10:00 am Welcome and Member Introductions
10:00 am–11:00 am Keynote Speaker
Steven Bethell

CEO, Bank & Vogue Limited
Ottawa, ON
11:15 am–11:30 am Networking Break
11:30 am–12:30 pm SMART General Session
Mario Peña

Guatemala City, Guatemala
12:30 pm–1:30 pm Lunch
1:30 pm–2:30 pm State of the Industry North America
Brian Rubin
Erie Cotton Products Company
Erie, PA
4:00 pm–9:00 pm

Networking Premium Desert Safari Tour (Sand Dunning)
Step away from usual Dubai’s glittery scene and venture to its pristine dunes! This desert safari with dune bashing offers guaranteed fun and thrill accompanied by dining, cultural experiences and entertainment.

Apart from this super adventurous dune bashing Dubai experience, there will be a stop to stretch your feet, take in enthralling desert sunset views, and of course, click some great pictures too.

The second part of your desert safari will head you to our modest desert camp where nature, culture, and Arabian hospitality seamlessly come together. Get a deeper glimpse into the ancient Bedouin traditions with many activities such as camel ride, henna painting, and Shisha smoking.

After all desert adventure and cultural experiences, enjoy a BBQ dinner with vegetarian and non-vegetarian delights, together with a dose of genuine traditional entertainment like intricate Tanura performance and Belly Dance show.

Tuesday, February 28

8:30 am–3:00 pm Registration
9:00 am–10:00 am Round Table Discussions
10:00 am–11:00 am Chapter Meetings
11:00 am–11:15 am Networking Break
11:15 am–12:15 pm Chapter Meetings
12:15 pm–1:15 pm Lunch
1:30 pm–3:00 pm SMART General Session
6:00 pm–8:00 pm Closing Networking Reception